1/28/2004 slide 30
Proximity
•Rule 4 “Interpret elements nearby in an image as nearby in 3D.” [Hoffman,
p.32]
–If all your text is hanging in space, where in space is it?
•Think of text blocks as objects
–Put related ones near to each other to have each become a part of larger object.
–If non-related text blocks are near each other, the layout is fighting the meaning… like parts of objects that don’t
combine to make a meaningful
whole
